| Individual Paragraphs and Mission Statements |
On Friday, we discussed the art of the mission statement, and its three mandatory parts:
1. The Purpose - Your mission statement must include why your organization exists. Who needs/desires your services?
2. The Business - This is the actual work of your organization. This requires resources, especially money and manpower. What services will your organization provide? Think "big picture" - don't get too specific yet. That will come later.
3. The Values - This is why your organization believes these services should be provided. The ideals (religious/spiritual, moral, ethical, financial, etc.) are the reasons that drive the purpose and the work.
I have found some decent examples below to show you what the mission statements can look like. Remember: it should not contain simple sentences or jargon. The sentences should be well-crafted, compound/compound-complex sentences and use plain, but very direct and specific language so any audience can understand your cause.
Read the examples below to see if they pass your test...
The ASPCA Animal Behavior Center is dedicated to promoting balanced, respectful and enriched relations between people and pets through graduate and post-graduate programs for aspiring animal behaviorists; continuing behavioral education for shelter personnel, trainers, veterinarians, and other animal professionals; and the provision of practical, humane advice on pet behavior for owners.
People for the Ethical Treatment of Animals (PETA) is the largest animal rights organization in the world, with more than 3 million members and supporters. PETA focuses its attention on the four areas in which the largest numbers of animals suffer the most intensely for the longest periods of time: on factory farms, in the clothing trade, in laboratories, and in the entertainment industry. We also work on a variety of other issues, including the cruel killing of beavers, birds, and other "pests" as well as cruelty to domesticated animals. PETA works through public education, cruelty investigations, research, animal rescue, legislation, special events, celebrity involvement, and protest campaigns.
The mission of The Mica and Ahmet Ertegun Graduate Scholarship Programme in the Humanities shall be to fund and otherwise encourage graduate study in the humanities by Ertegun Graduate Scholars, a group of highly qualified students from throughout the world who: (i) have a plan to enlarge their knowledge; (ii) have the desire to extend their vision; and (iii) seek the opportunity to exchange their ideas.
APHSA pursues excellence in health and human services by supporting state and local agencies, informing policymakers, and working with our partners to drive innovative, integrated and efficient solutions in policy and practice.
Planned Parenthood believes in the fundamental right of each individual, throughout the world, to manage his or her fertility, regardless of the individual's income, marital status, race, ethnicity, sexual orientation, age, national origin, or residence. We believe that respect and value for diversity in all aspects of our organization are essential to our well-being. We believe that reproductive self-determination must be voluntary and preserve the individual's right to privacy. We further believe that such self-determination will contribute to an enhancement of the quality of life and strong family relationships.
The Walt Disney Company's objective is to be one of the world's leading producers and providers of entertainment and information, using its portfolio of brands to differentiate its content, services and consumer products. The company's primary financial goals are to maximize earnings and cash flow, and to allocate capital profitability toward growth initiatives that will drive long-term shareholder value.
The mission of the National Autism Association is to educate and empower families affected by autism and other neurological disorders, while advocating on behalf of those who cannot fight for their own rights. We will educate society that autism is not a lifelong incurable genetic disorder but one that is biomedically definable and treatable. We will raise public and professional awareness of environmental toxins as causative factors in neurological damage that often results in an autism or related diagnosis. We will encourage those in the autism community to never give up in their search to help their loved ones reach their full potential, funding efforts toward this end through appropriate research for finding a cure for the neurological damage from which so many affected by autism suffer.
The American Cancer Society is the nationwide community-based voluntary health organization dedicated to eliminating cancer as a major health problem by preventing cancer, saving lives, and diminishing suffering from cancer, through research, education, advocacy, and service.
Wikimedia Foundation is dedicated to the development and maintenance of online free, open content encyclopedias, collections of quotations, textbooks and other collections of documents, information, and other informational databases in all the languages of the world that will be distributed free of charge to the public under a free documentation license such as the Free Documentation License written by the Free Software Foundation Inc. The goals of the foundation are to encourage the further growth and development of open content, social software Wiki-based projects and to provide the full contents of those projects to the public free of charge.
Remember, you can meet with me everyday this week, after school, if you need help with your statements or individual paragraphs. Happy writing!
1. The Purpose - Your mission statement must include why your organization exists. Who needs/desires your services?
2. The Business - This is the actual work of your organization. This requires resources, especially money and manpower. What services will your organization provide? Think "big picture" - don't get too specific yet. That will come later.
3. The Values - This is why your organization believes these services should be provided. The ideals (religious/spiritual, moral, ethical, financial, etc.) are the reasons that drive the purpose and the work.
I have found some decent examples below to show you what the mission statements can look like. Remember: it should not contain simple sentences or jargon. The sentences should be well-crafted, compound/compound-complex sentences and use plain, but very direct and specific language so any audience can understand your cause.
Read the examples below to see if they pass your test...
The ASPCA Animal Behavior Center is dedicated to promoting balanced, respectful and enriched relations between people and pets through graduate and post-graduate programs for aspiring animal behaviorists; continuing behavioral education for shelter personnel, trainers, veterinarians, and other animal professionals; and the provision of practical, humane advice on pet behavior for owners.
People for the Ethical Treatment of Animals (PETA) is the largest animal rights organization in the world, with more than 3 million members and supporters. PETA focuses its attention on the four areas in which the largest numbers of animals suffer the most intensely for the longest periods of time: on factory farms, in the clothing trade, in laboratories, and in the entertainment industry. We also work on a variety of other issues, including the cruel killing of beavers, birds, and other "pests" as well as cruelty to domesticated animals. PETA works through public education, cruelty investigations, research, animal rescue, legislation, special events, celebrity involvement, and protest campaigns.
The mission of The Mica and Ahmet Ertegun Graduate Scholarship Programme in the Humanities shall be to fund and otherwise encourage graduate study in the humanities by Ertegun Graduate Scholars, a group of highly qualified students from throughout the world who: (i) have a plan to enlarge their knowledge; (ii) have the desire to extend their vision; and (iii) seek the opportunity to exchange their ideas.
APHSA pursues excellence in health and human services by supporting state and local agencies, informing policymakers, and working with our partners to drive innovative, integrated and efficient solutions in policy and practice.
Planned Parenthood believes in the fundamental right of each individual, throughout the world, to manage his or her fertility, regardless of the individual's income, marital status, race, ethnicity, sexual orientation, age, national origin, or residence. We believe that respect and value for diversity in all aspects of our organization are essential to our well-being. We believe that reproductive self-determination must be voluntary and preserve the individual's right to privacy. We further believe that such self-determination will contribute to an enhancement of the quality of life and strong family relationships.
The Walt Disney Company's objective is to be one of the world's leading producers and providers of entertainment and information, using its portfolio of brands to differentiate its content, services and consumer products. The company's primary financial goals are to maximize earnings and cash flow, and to allocate capital profitability toward growth initiatives that will drive long-term shareholder value.
The mission of the National Autism Association is to educate and empower families affected by autism and other neurological disorders, while advocating on behalf of those who cannot fight for their own rights. We will educate society that autism is not a lifelong incurable genetic disorder but one that is biomedically definable and treatable. We will raise public and professional awareness of environmental toxins as causative factors in neurological damage that often results in an autism or related diagnosis. We will encourage those in the autism community to never give up in their search to help their loved ones reach their full potential, funding efforts toward this end through appropriate research for finding a cure for the neurological damage from which so many affected by autism suffer.
The American Cancer Society is the nationwide community-based voluntary health organization dedicated to eliminating cancer as a major health problem by preventing cancer, saving lives, and diminishing suffering from cancer, through research, education, advocacy, and service.
Wikimedia Foundation is dedicated to the development and maintenance of online free, open content encyclopedias, collections of quotations, textbooks and other collections of documents, information, and other informational databases in all the languages of the world that will be distributed free of charge to the public under a free documentation license such as the Free Documentation License written by the Free Software Foundation Inc. The goals of the foundation are to encourage the further growth and development of open content, social software Wiki-based projects and to provide the full contents of those projects to the public free of charge.
Remember, you can meet with me everyday this week, after school, if you need help with your statements or individual paragraphs. Happy writing!
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